This site uses cookies. By continuing to browse the site, you are agreeing to our use of cookies.

about blondies & brownies.

John Frieda and I go way back – back to my mom’s shower circa 15 years ago. Back then, we lived in California and I went to Junior Lifeguards camp during the Summer. I have never minded my brown hair, but all of a sudden I was surrounded by lots of blonde surfer girls with perfect beach waves that made me crave sun-bleached hair. So I did a bit of research and quickly ended up with my mom’s “Sheer Blonde” shampoo and conditioner. Of course it didn’t turn me into a blonde since the products are designed to enhance a natural glow of the hair and slightly change the nuances of color, but I did feel pretty cool every time I stepped out of the shower.
Fast forward to present time and I am still surrounded by blondes but no longer steal their shampoo. Together with my travel buddy Juliane I spent the past week exploring the Côte d’Azur and sharing a suite aboard the MS Europe 2. Even though Juliane and I share a love for travelling and spend hours planning our next trips and exchanging hotel recommendation, we are complete opposites when it comes to our hair. She’s a blondie and I am a brownie. Blonde meets brunette – just like in the new John Frieda campaign. Friends can be so much a like but so different at the same time. While she uses the Sheer Blonde series, I no longer have a desire for blonde hair but prefer to enhance my own hair color with a deeper glow to counteract against the sun’s bleaching.

John Frieda #blondemeetsbrunette | Bikinis & Passports  John Frieda #blondemeetsbrunette | Bikinis & Passports John Frieda #blondemeetsbrunette | Bikinis & PassportsJohn Frieda #blondemeetsbrunette | Bikinis & Passports John Frieda #blondemeetsbrunette | Bikinis & Passports John Frieda #blondemeetsbrunette | Bikinis & Passports John Frieda #blondemeetsbrunette | Bikinis & Passports John Frieda #blondemeetsbrunette | Bikinis & Passports

ZIMMERMANN: playsuit

MIU MIU: sunglasses

ALSEN: espadrilles

MAISON MICHEL: straw hat (borrowed from Juliane)

*in friendly collaboration with John Frieda.

6 Comments

Leave a Comment

Leave A Comment Your email address will not be published

Shop The Edit

TRIED&TESTED HOTELS I LOVE

The Standard

If you have ever found yourself researching hotels for New York City, chances are pretty high that you have come across, or heard of The Standard High Line Hotel.

Read More
Beyond Coachella

Just like every year, Coachella is taking over April and everyone’s Instagram feeds as we are currently between weekend 1 and 2 of the über-famous festival in the California desert.

Read More